At SB News ("we," "us," or "our"), we are committed to protecting your privacy and ensuring transparency about how we handle your personal information. This Privacy Policy describes our practices regarding the collection, use, and sharing of information when you visit our website the-sb-news.vercel.app (the "Site").
By accessing or using our Site, you agree to the terms outlined in this Privacy Policy. If you do not agree, please discontinue your use of the Site.
1. Information We Collect
We collect information to provide better services to our readers and to operate our website effectively. The types of information we may collect include:
1.1 Information You Provide
- Contact Information: When you reach out to us via email or contact form, we collect your name, email address, and the content of your message.
- News Tips & Submissions: If you submit news tips or story ideas, we collect the information you provide, including any personal details shared voluntarily.
- Newsletter Subscriptions: If you subscribe to our newsletter, we collect your email address.
1.2 Information Collected Automatically
- Device & Usage Information: We collect information about your device, browser type, operating system, IP address, pages visited, time spent on pages, and referring URLs.
- Cookies & Similar Technologies: We use cookies, web beacons, and similar technologies to enhance your browsing experience and collect usage data. See Section 3 for details.
- Log Data: Our servers automatically record log data including your IP address, browser type, the URL of the page you visited, and the time of your visit.
2. Google AdSense & Third-Party Advertising
We use Google AdSense to display advertisements on our Site. Google AdSense uses cookies and web beacons to serve ads based on your prior visits to our Site and other websites on the Internet.
2.1 Google AdSense Cookies
Google's advertising cookies enable Google and its partners to serve ads based on visits to our Site and/or other sites on the Internet. You may opt out of personalized advertising by visiting Google's Ads Settings.
2.2 Third-Party Ad Networks
In addition to Google AdSense, we may work with other third-party ad networks and advertising partners who may use cookies and similar technologies to collect information about your browsing activities across different websites. These technologies help deliver advertisements tailored to your interests.
2.3 Google Publisher ID
Our Google AdSense Publisher ID is: ca-pub-5255487627598698. This identifier is used to serve and track advertisements displayed on our Site.
2.4 Opting Out
You can opt out of interest-based advertising by visiting:
3. Cookie Usage & Types
Cookies are small text files stored on your device when you visit a website. We use the following types of cookies:
3.1 Essential Cookies
These cookies are necessary for the Site to function properly. They enable core functionality such as page navigation and access to secure areas. The Site cannot function properly without these cookies.
3.2 Analytics Cookies
We use analytics cookies (such as Google Analytics) to understand how visitors interact with our Site. These cookies help us measure traffic, popular content, and user engagement. The information collected is aggregated and anonymous.
3.3 Advertising Cookies
As described in Section 2, Google AdSense and our advertising partners use cookies to deliver relevant advertisements. These cookies track your browsing activity across multiple websites.
3.4 Functional Cookies
These cookies enable enhanced functionality and personalization, such as remembering your preferences (e.g., dark mode, font size) and providing customized content recommendations.
3.5 Managing Cookies
You can manage or disable cookies through your browser settings. Please note that disabling cookies may affect the functionality of the Site. For more information on managing cookies, visit allaboutcookies.org.
4. How We Use Your Information
We use the information we collect to:
- Provide, maintain, and improve our news services
- Deliver relevant content and advertisements
- Analyze site usage and trends to enhance user experience
- Respond to your inquiries, comments, or news submissions
- Comply with legal obligations and protect our legal rights
- Detect, prevent, and address technical issues and security threats
- Send newsletters or communications you have opted into
5. Data Sharing & Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:
- Service Providers: We may share data with trusted third-party service providers (e.g., Google Analytics, Google AdSense, hosting providers) who assist us in operating the Site and delivering services.
- Legal Requirements: We may disclose information if required by law, in response to a court order, subpoena, or other legal process.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction.
- With Your Consent: We may share information with your explicit consent.
6. Data Retention Policy
We retain your personal information only for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically:
- Contact & Submission Data: Retained for up to 2 years after your last interaction with us, unless needed for ongoing correspondence or legal purposes.
- Analytics Data: Aggregated analytics data is retained for up to 26 months. Raw, non-aggregated data may be anonymized or deleted after 14 months.
- Cookie Data: Varies by cookie type. Essential cookies expire when you close your browser; analytics and advertising cookies may persist for up to 13 months.
- Log Data: Server log data is retained for up to 90 days, after which it is automatically deleted.
7. Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Right to Access: You can request a copy of the personal data we hold about you.
- Right to Correction: You can request that we correct any inaccurate or incomplete personal data.
- Right to Deletion: You can request that we delete your personal data, subject to legal obligations.
- Right to Data Portability: You can request to receive your data in a structured, machine-readable format.
- Right to Object: You can object to certain processing activities, such as direct marketing or profiling.
- Right to Restrict Processing: You can request that we limit how we use your data in certain circumstances.
To exercise any of these rights, please contact us at editor@sbnews.in. We will respond to your request within 30 days.
8. Children's Privacy (COPPA)
Our Site is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at editor@sbnews.in and we will take steps to delete such information promptly.
In compliance with the Children's Online Privacy Protection Act (COPPA) and applicable Indian laws regarding children's data, we ensure that our advertising partners do not target personalized ads to users identified as children.
9. Data Security
We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit using HTTPS/TLS protocols
- Regular security assessments and vulnerability scans
- Access controls limiting data access to authorized personnel
- Monitoring for unauthorized access and suspicious activities
However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security of your data.
10. International Users
Our Site is operated from India and is primarily intended for users in India. If you access the Site from outside India, please be aware that your information may be transferred to and processed in India. By using our Site, you consent to such transfer and processing.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.
If we make material changes to this policy, we will provide notice through a prominent announcement on our Site or via email to subscribers.
12. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us:
- Email: editor@sbnews.in
- Address: SB News Media Pvt. Ltd., Connaught Place, New Delhi 110001, India
- Website: the-sb-news.vercel.app